Understand how habits form in your brain and why you keep doing things you don't want to do.
Evidence-based strategies to break bad habits that actually work (not just willpower).
Create lasting habits that stick without relying on motivation or willpower.
Understand why behavior change is so hard and what to do about it.
Take your habits to the next level with advanced strategies and optimization techniques.
Build habits that don't require willpower or motivation
Identify and fix the patterns that keep you stuck
Set up your space to make good habits easier
Recover from slip-ups without giving up entirely
Link new habits to existing ones for better success
Measure what matters (without obsessing over streaks)
✓ You start strong but quit by day 7
✓ You've tried "just be consistent" and it didn't work
✓ You blame yourself for lacking willpower
✓ You can't seem to break bad habits
✓ You're tired of motivational quotes that don't help
✓ You want to understand WHY habits fail (not just HOW to build them)
Start with our free Why Your Habits Fail guide to see if our approach works for you.
Get the Free Habits Guide